Personal brand education · Alaska

We teach Alaskans how to build a profitable personal brand from scratch.

Derrick Moore speaking to a room in Alaska

Real proof, not guru theory. Derrick Moore built his brand from nothing into a full-time income - merch, books, and a booked-out speaking calendar. We teach the exact playbook he used.

400K+
Followers across platforms
5M+
Views in the first four months
50+
Paid speaking engagements
$10K
Single-day merch sales, one Hardaway Learning revenue stream

Author of Seven Steps from Addiction to Sobriety · Alaska Business Magazine 2026 Influencer of the Year

What AGI is

A teaching company, run by people who did the thing.

AGI teaches personal branding to Alaskans and beyond - one partner lived the path, the other engineered it to be repeatable.

Lived
Portrait of Derrick Moore
Derrick Moore
Co-founder · Hardaway Learning

Zero followers to the biggest personal brand in Alaska. The curriculum is his documented path.

Built
Northtek
Aidan MacKinnon & Kristian Baer

The growth agency behind AGI - specializing in revenue generation engines: content, automation, and the infrastructure that turns attention into income.

Ways to work with us

Three ways in, from live sessions to done-for-you.

3-Session Workshop

Live

Three live sessions with Derrick, 1-2 hours each, one course per session. Printed workbook included.

See the workshop →

The Bootcamp

Digital

All three courses plus the 38-page workbook. Self-paced, one purchase, yours permanently.

See the Bootcamp →

Done-For-You

Full build

We build everything over 90 days - business, pages, website, content batch. Limited spots.

See the 90-day build →
Portrait of Derrick Moore
The proof

Derrick Moore started in April 2022 with nothing.

He built it into a full-time income with multiple revenue streams: a merch brand with record sales days, the books he sells, and speaking engagements in more than 20 Alaska villages. Founder of Hardaway Learning and author of Seven Steps from Addiction to Sobriety, published April 2023. The path he teaches is the one he walked.

Read the full story →
The engine

Behind the story is a team that builds.

Northtek - founded by Aidan MacKinnon and Kristian Baer - is the Anchorage growth agency powering AGI. It's the team that helped take Derrick full-time: growing his accounts, filling his speaking calendar across Alaska, and building the revenue infrastructure behind Hardaway Learning. That's the specialty - modern revenue generation and backend infrastructure that helps Alaskan businesses scale. What Derrick teaches, Northtek builds.

See Northtek's work →
NORTHTEK Anchorage, Alaska